Content Type: Research
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Fan-out query analysis: ChatGPT, AI Overview and AI Mode
ChatGPT, Google’s AI Overview and AI Mode, given the same prompt, answer differently, and search differently. A pilot study of the queries behind the answers. ChatGPT runs a single long web search query, mostly reusing the prompt’s own wording, and cites 4.1 pages. Each Google surface runs three or four short head terms and cites…
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ChatGPT web search uses Google Search and NOT Bing Search (with proof)
TL;DR: Why this is a big deal? 1. Impact on SEO This means the whole SEO / Answer Engine Optimization (AEO) narrative has come full circle from “Google is dead” -> “rank in Google to show up on ChatGPT”! 2. Shady Practice on OpenAI’s part to route large volumes of private data without explicit declaration…
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How does ChatGPT Search the Web: Data-Driven Investigation
– Abhishek Iyer (@distantgradient), o3, Opus, ACME.BOT TLDR takeaways: I analyzed 50 real ChatGPT conversations by intercepting network traffic to uncover the patterns behind when and how ChatGPT searches the web. With that TLDR out of the way, let’s take a step back and try to understand what is happening under the hood. The Three…